Tools Used
Photoshop
Adobe xd
Type & Timeline
UI
2 weeks
Understanding The
Target Audience
Audience is gender-neutral
age ranges from teenager to adult
Problems
● Menu Options / Categories are ambiguous
●Font is old fashioned and not attractive
● No Reviews on Product
● No Split Screen Design
● No Interactive Map
● No Search
Competition Landscape
Ben & Jerry's
Creamnation
Design Challenge
Goal
Redesigned Website for our client Nirvanaah. It is an ice-cream shop, dealing in vegetarian ice-creams with real fruits and nuts.
Solution
Home Page
Before
After
Product Page
Before
After
Birthday Club
Before
After
User Engagement/ Dynamic Elements
Interactive Maps
We have included interactive maps in to the website to keep users engaging.
It is a great way of showing the location to users. It makes them easy to view the location without going to another tab.
Slide Show
1. We added a slideshow on the home page to show newly launched products etc.
2. This Dynamic feature will change the images of the same product by clicking on the arrow.
Dropdown Menu
1. Added some drop to options for menu and contact us options to make it easy to access.
2. Showcase of drop down option on clicking on “Details” button.
Dropdown will show “Product Details” and “Scoop Shops”.
Hover on the products
We have a popup displaying the ingredients when user will hover on the product.
Making it easier for the users to choose the product and get allergen information quickly.
Ratings
On product page, users can hover on the ratings which will display the detailed ratings across the user base.
Birthday club(Date Picker)
